Studio Tomou

Zabihah is an online food ordering platform that aims to highlight Halal restaurants, markets, businesses and more.

The challenge: create a contemporary new look to a battle-tested interface

Website

Zabihah wanted a new look that helped showcase it's newfound dedication to Halal enterprises. It's current design was showing signs of fatigue and a new company direction wanted to harness their already established international userbase. The brief was to keep it simple - as online ordering gets busy very quickly - and to really focus on core UX principles for ergonomic use.

+20M
Users
+40k
Business Onboarded
+500k
Downloads

Valuing the user experience

The biggest challenge was making sure that the main business goal wasn't being lost: Zabihah wanted users to be able to order Halal-certified food, find local Mosques and groceries that cater to their specific needs.

The end result was focusing on 3 core screens that could be easily navigated between via an easy-to-use Nav bar. By creating three unique user journey's, the design allowed for cross-promotion, individualized experiences and better customization.

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