Designing a product that works, solves issues and makes online ordering easy
When Lunchbox launched with their core product, they were quickly overwhelmed with the level of customization and engineering needed to support and maintain such a vast array of personalizations. I helped lead the Product Department to create LB 2.1, a simpler, more effective and better designed interface.
Series C
Startup
+$72M
Raised
100-200
Employees
The design patch
Personalization was key here, the LB 2.0 product launch failed to have the brand touchpoints existing customers loved. So LB 2.1 solved those problems and more.
